DA or Domain Authority is one of the important metrics of the searchers of a website or webpage. As everyone is known as Page Rank is not more considered to know the importance of search engines to a website. So, domain authority became the most important metric to evaluate a website worth.
Authority of the domain
DA is developed by Moz and represented in number from 0-100. Higher the domain authority of a webpage the better posting it has. There is the number of tools available to check domain authority of the site, you can also check the multiple web pages with the help of bulk domain authority checker tools that allow you to check a list at one time. The better metrics also signifies the quality of content the search engines indicate to the domains.
Factors considered under DA
The very first important factor that Moz uses to determine the authority of the domain is the number of links points to that website and who links them and who is behind that domain that is newspapers, government institutions, universities, and associations have a high DA. The other aspect is content as everyone knows “Content is king in digital marketing kingdom”, so it is also an important aspect to achieve high authority results.
To increase the domain authority, you need a proper link building strategy.